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The Difference Between Microsoft and Apple

Dan Frommer:

There, executives showed off what seems like Microsoft’s big bet — or at least one of its many bets — on the future of computing: HoloLens, a virtual reality headset that responds to hand gestures and voice controls. It looks technically impressive, and Microsoft’s demo went about as smoothly as something like this could have. This could become a big deal someday.

But it’s hard to get over how strange someone looks using it. And it’s hard to imagine Apple doing something like this any time soon, whether or not it’s the future of computing.

Microsoft hasn’t given up on phones and tablets, not by a long shot — a big chunk of today’s event was about all the new Windows 10 features for phones and tablets. But HoloLens (and Surface Hub — a huge 84-inch 4K touchscreen) are the right idea: trying to find the next big thing.

Wednesday, 21 January 2015