Unfortunately, not all content and applications providers have
embraced openness and neutrality. Unlike BlackBerry, which allows
iPhone users to download and use our BBM service, Apple does not
allow BlackBerry or Android users to download Apple’s iMessage
messaging service. Netflix, which has forcefully advocated for
carrier neutrality, has discriminated against BlackBerry customers
by refusing to make its streaming movie service available to them.
Many other applications providers similarly offer service only to
iPhone and Android users. This dynamic has created a two-tiered
wireless broadband ecosystem, in which iPhone and Android users
are able to access far more content and applications than
customers using devices running other operating systems. These are
precisely the sort of discriminatory practices that neutrality
advocates have criticized at the carrier level.
Therefore, neutrality must be mandated at the application and
content layer if we truly want a free, open and non-discriminatory
internet. All wireless broadband customers must have the ability
to access any lawful applications and content they choose, and
applications/content providers must be prohibited from
discriminating based on the customer’s mobile operating system.
So Apple should be forced to build a version of iMessage for BlackBerry (and, presumably, Android and Windows Phone), and Netflix should be forced to stream movies to BlackBerrys. Good luck with that.