Being Green

Paul Ford:

A few months ago my friend Edd Dumbill shared a discovery. He pointed out that if you search Twitter for the words “green bubbles” you’ll find very consistent results. People hate green bubbles.

It’s a little thing, so very little, but it matters. One small factor among many that allow the iPhone to sustain higher prices and margins.

Also, and unsaid by Ford, this phenomenon speaks to the success of iMessage as a platform.

Update: Yours truly on Twitter, back in July 2013:

Shouldn’t the Message app icon be blue? Green = SMS (gross), blue = iMessage (cool).

★ Thursday, 12 February 2015