Proposal to Change App Store Revenue Split to a Progressive System

Jeff Hunter:

Therefore, please consider changing the App Store 70% / 30% revenue split to a tiered rate, where Apple takes less of the developer’s first revenues. For example, perhaps Apple could take nothing from the first $100K in annual revenue for a developer, and 30% after that. Or maybe Apple could take 10% from the first $100K, 20% from the next $100K, and 30% after that.

This change would be a shot in the arm for Apple’s independent developers, and would allow more people to work full-time on creating software for Apple platforms.

Interesting idea, and I think Hunter is right that this wouldn’t cost Apple much dough. But I think Apple is locked into the simplicity of the 70/30 split.

Thursday, 19 February 2015