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On Raising the Price for Vesper

Jason Snell asked me a few questions about our decision to raise the price of Vesper:

Instead, we want to embrace the users who are looking for the best app, and who are willing to pay a fair price for it if they think Vesper might be it. Going low didn’t work; we lose nothing by trying to go high.

I would like to see other developers follow.

What I see is that among long-time Mac indie developers, almost all of them are still making the majority — often the vast majority, sometimes the entirety — of their revenue from Mac apps. That’s good business — the Mac market is willing to pay reasonable prices for apps. But it’s a lost opportunity for iOS as a platform. I think we’re lacking for good, deep quality apps on iOS.

Monday, 2 March 2015