Amazon Files First-Ever Suit Over Fake Product Reviews

Todd Bishop, reporting for GeekWire:

Amazon has filed suit against the alleged operator of several sites that offer Amazon sellers the ability to purchase fake 4- and 5-star customer reviews of their products.

The suit, the first of its kind from the Seattle company, was filed in King County Superior Court against a California man, Jay Gentile, identified in Amazon’s filings as the operator of sites including buyazonreviews.com, buyamazonreviews.com, bayreviews.net and buyreviewsnow.com. The site also targets unidentified “John Does” also believed to be involved in the scheme.

Good for Amazon; I hope they win. But I worry that this is just a game of whack-a-mole — there are so many scammers out there doing this for product reviews and the App Store.

★ Thursday, 9 April 2015