Peter-Paul Koch: ‘Radical Simplification’ the Answer for the Mobile Web

Peter-Paul Koch:

The web’s answer to the native challenge should be radical simplification, not even more tools.

It’s more than just layer upon layer of tools. It’s everything that makes web pages slow — slow to load, and/or slow to use. Business development deals have created problems that no web developer can solve. There’s no way to make a web page with a full-screen content-obscuring ad anything other than a shitty experience.

★ Sunday, 17 May 2015