The Five Biggest Takeaways of Apple’s Q3 2015 Quarterly Earnings

Good take from Jason Snell. On China:

Over the past couple of years, Apple has made a point–not just in conversations with the financial industry, but also on stage at media events–of discussing its efforts in China. The massive effort the company is putting into China is certainly paying off: While the last two quarters have showed 75 percent year-over-year growth, Apple more than doubled its China revenue in this most recent quarter, compared to the same quarter a year ago. Apple isn’t just growing in China, its growth is accelerating.

With the Chinese stock market and economy being called into question in recent days, it was interesting to hear Cook defend the market to financial analysts. He made it clear that Apple believes China will ultimately be Apple’s largest market. (It’s already surpassed Europe in total revenue.)

★ Tuesday, 21 July 2015