The Deck’s Privacy Policy

The Deck’s new privacy policy is clear:

As a network we have never issued cookies or tracked readers in any way. The only data we collect is gross impressions: the total number of times an ad has been served during a month. We have never known, or have had any way to know, who was served what ad. Basically, aside from our surveys, all we know is what we can learn from our server logs.

We have never allowed third-party ad serving via iFrames or Javascript. In years past however, we did allow for simple “standard” third-party ad serving. We discontinued that policy in 2014. As that technology became increasingly sophisticated, we felt we could not adequately police those situations. Nor do we have any desire to do so.

On rare occasions, we have allowed specific advertisers to use a simple 1×1 tracking pixel for limited periods of time. Given the current environment, we’re not going to be doing that any more. We have never allowed the injection of scripts, page takeovers, interstitial splash pages or any of the other tomfoolery that so frustrates readers.

It sounds odd to say that a privacy policy makes for a good read, but this one does. I highly encourage you to read it. This is why I’m proud to serve ads from The Deck here on Daring Fireball.

★ Monday, 21 September 2015