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Wristly Survey of Dissatisfied Apple Watch Owners

Bernard Desarnauts, writing for Wristly:

Some perspective to keep in mind first. While about 12% of our panelists have mentioned in prior survey knowing at least one person who wasn’t happy with Apple Watch, the same panel gave Apple Watch a 97% satisfaction rating in July confirmed by a 96% approval rating in October.

We have had to wait until earlier this month and the help of Philip Elmer-DeWitt who wrote about our intent earlier this month, to garner sufficient voices. We have now captured completed surveys from just over 330 people who stated that they owned an Apple Watch and were not satisfied with it. A final point to note, since we do not have a technical way to verify if someone has truly owned the Watch, we relied on basic data scrubbing to prevent contributions of a spammy nature.

Tuesday, 8 December 2015