Mr. Myhren is a creative leader who accomplished what other top
execs have attempted yet failed to do: transform a once-stodgy and
sluggish big shop into one of advertising’s most creative
companies. During his time at Grey, the agency delivered ETrade’s
talking baby and a stream of hits for DirecTV, including the
“Cable Effects” campaign that President Bill Clinton cited as his
favorite advertising, as well as the more recent spots starring
Rob Lowe and his bizarre doppelgangers.
Ad Age named Grey its Agency of the Year in 2014. So it seems
his new post will be fitting for Apple, a company that has been
negotiating how to handle its advertising and marketing going
forward following the passing of its founder Steve Jobs.