Philadelphia 76ers Are First NBA Team to Announce Jersey Advertising Deal

Advertising is like sand — eventually it spreads everywhere. It’ll be interesting to see which, if any, NBA teams decline to do this. I think it looks tawdry. I feel the same way about selling naming rights to stadiums and arenas. Easier to say as a fan than a team owner, though.

Interesting too that the Sixers are partnering with StubHub as their “Official Ticketing Partner” rather than fighting against StubHub, like the Yankees.

★ Monday, 16 May 2016