Intel Culture Just Ate 12,000 Jobs

Jean-Louis Gassée:

But Intel had a justification, a story that it kept telling the world and, more perniciously, itself:

‘Just you wait. Yes, today’s x86 are too big, consume too much power, and cost more than our ARM competitors, but tomorrow… Tomorrow, our proven manufacturing technology will nullify ARM’s advantage and bring the full computing power and immense software heritage of the x86 to emerging mobile applications.’

Year after year (after year), Intel has repeated the promise. There are some variations in the story, such as the prospect of the 3D transistor, but mobile device manufacturers don’t seem to be listening.

Tuesday, 17 May 2016