WSJ: ‘Apple Taps Bob Mansfield to Oversee Car Project’

Big scoop from Daisuke Wakabayashi:

Until recently, Mr. Mansfield — who, along with design chief Jony Ive, was one of the few executives to appear in Apple’s carefully-crafted product announcement videos — had all but retreated from the company aside from the occasional visit, these people said. Earlier this month, employees at Apple noticed in the company directory that all the senior managers on the car project were now reporting to Mr. Mansfield, they said.

An Apple spokesman declined to comment on personnel matters. Mr. Mansfield didn’t respond to an email seeking comment.

As sure a sign as any that the car project is full steam ahead, and totally serious.

Monday, 25 July 2016