In a statement earlier this month, Microsoft insisted that it
remains “deeply committed to supporting our customers and
exploring the wearables space.” (HoloLens is technically a
wearable, after all.) At the time, Microsoft also noted that the
Band 2 was still actively being sold — but that’s no longer the
case as of today. The Band’s software development kit, which
allowed apps to be created for the device, has also been
removed. Also in September, the company renamed its smartphone
health app to Microsoft Band; that software remains available
for existing users.
Honestly, I’d pretty much forgotten that the Band even existed. I think it was obviously a hobby for Microsoft, not a major initiative, but still, this is what a flop looks like.