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How Poor Typographic Design Contributed to the Oscar Fiasco

The first problem is that the PricewaterhouseCoopers accountant in charge of the cards was distracted tweeting photos from backstage, and handed Warren Beatty the wrong card. But this piece by Benjamin Bannister is right — the design of the cards themselves made it hard to tell at a glance that it was the wrong card.

Update: I forgot to mention that the design of the envelopes was even worse than that of the cards — small gold type on a deep red background, very hard to read.

Thursday, 2 March 2017