What’s interesting here aren’t the most recent numbers, but the stark trendline over the past three years. Amazon is eating Google’s lunch.
A personal anecdote:
Over the weekend I impulse purchased a clip-on booklight from Moleskine. It was like $19. It looked OK, and I liked the idea of having one that’s rechargeable over USB. Got it home, charged it, and it was busted — the light only worked when it was actually plugged into a USB port. Unplugged, it simply didn’t work. I looked on Amazon, and lo, this product gets terrible reviews, many of them from people seeing problems exactly like mine. The consensus is that Moleskine’s booklight is a piece of garbage. I thought, “This is why I shop for stuff like this at Amazon.”
The thought of searching through Google never entered my mind.
★ Tuesday, 11 April 2017