Amazon and Apple may have reached a truce. The tech giants, who
are increasingly competing for customers’ time, eyeballs and
money, are close to an agreement to bring an Amazon video app to
Apple’s Apple TV set-top box, according to people familiar with
the two companies. Amazon employees expect the app to show up on
Apple’s hardware in the third quarter of the year.
That move would allow Amazon Prime Video subscribers to easily
watch TV shows and movies from the service using Apple TV. For the
past few years, Amazon subscribers have only been able to watch
their shows on Apple TV using Apple’s comparatively cumbersome
Airplay system, which involves connecting another Apple product,
like an iPhone, to an Apple TV using a Wi-Fi connection.
I watch a lot less Amazon Prime stuff than I otherwise would because it’s not on Apple TV. I hope this is true.