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Strategy Analytics Claims Apple Took Over Half of Worldwide Phone Revenue Last Quarter

Evan Niu, The Motley Fool:

Strategy Analytics executive director Neil Mawston points out that “Apple now accounts for more revenue than the rest of the entire global smartphone industry combined.” iPhone ASP is flirting with $800, while the broader industry’s ASP is approximately $300. This latter metric was up 18% year over year, as both Apple and Samsung saw success with their respective premium flagships. Samsung’s Note 8 and Galaxy S8 remain popular, but Samsung is also a large player in terms of unit volumes at the lower ends of the market. However, the South Korean conglomerate has seen its position in low-cost smartphones slip in large markets like China, leading to its ASP jumping 21% to $254.

Their numbers put iPhone revenue at 51 percent of the market, Samsung’s at 16, and Huawei’s at 7. You don’t hear much these days from the folks who thought the higher price of the iPhone X was a bad idea.

Thursday, 15 February 2018