Jason Snell Guesses How Apple Will Roll Out Its New TV Service

Jason Snell, writing at Macworld:

So this time I’m going to try something different. I am going to force myself to make those hard decisions, as if I were an Apple executive. What do I think is the most likely course of action for Apple’s service? It’s time to stop hedging and risk being dead wrong in public. (The good news is, if I make bad decisions, more than a billion dollars in content investment won’t go to waste.)

He thinks they’ll charge separately from Apple Music, but offer a bundle of the two for one price. I could see that.

Wednesday, 20 June 2018