Steve Dowling, in a memo to staff (”leaked” to Recode):
After 16 years at Apple, countless keynotes, product launches and
the occasional PR crisis, I’ve decided that the time is right for
me to step away from our remarkable company. This is something
that has been on my mind for a while, and it came into sharp
focus during the latest — and for me, last — launch cycle. Your
plans are set and the team is executing brilliantly as ever. So,
Phil will be managing the team on an interim basis starting today,
and I’ll be available through the end of October to help with the
transition. After that, I plan to take a good, long stretch of
time off before trying something new. At home I have a supportive,
patient spouse in Petra and two beautiful children blossoming into
their teen years. I‘m looking forward to creating more memories
with the three of them while I have the chance.
My loyalty to Apple and its people knows no bounds. Working with
Tim and this team, accomplishing all we have done together, has
been the highlight of my career. I want to thank you for your hard
work, your patience and your friendship. And I wish you every
I will always bleed six colors.
He’s going out on top. Dowling replaced the inimitable Katie Cotton five years ago, and it’s been a busy five years to say the least. I’ll just say it: I like Dowling. He’s been tremendously helpful to me — always available, always honest.
When Cotton left, there were two clear possible successors, Dowling and Natalie Kerris. Cotton was very much Steve Jobs’s PR chief. She fit Jobs’s style like a glove. I think Dowling was a similar fit for Tim Cook. But there’s no clear successor to Dowling this time. Kara Swisher reports that Apple will be considering both internal and external candidates, and while it makes sense to look at everyone, Apple has such a unique culture, and is on such a good roll, that I’d be a little surprised if they go with an external candidate.
★ Wednesday, 18 September 2019