Apple’s One Remaining Use of the Word ‘Macintosh’

Adam Engst, writing at TidBITS:

Some weeks ago, I was struck by the thought that Apple had almost entirely managed to scrub its corporate communications of the word “Macintosh.” It’s not surprising, of course, but I was curious if the company had slipped up anywhere. To find out, I put together a complex Google search that focused on just Apple sites, eliminating those which host third-party content like discussions.apple.com. It also eliminates pages pointing at technical specifications for old products, a page listing obsolete products, and a spurious link to the Wikipedia page on HyperCard that somehow got an apple.com URL.

My search confirmed my initial hunch that there is only one official remaining use of the word “Macintosh” by today’s Apple.

Be sure to read the comments — there’s more than just one instance.

Friday, 10 January 2020