A panel of the National Advertising Review Board (NARB)
recommended that AT&T discontinue its “5G Evolution” advertising
And AT&T said it will.
“AT&T respectfully disagrees with the reasoning and result reached
by the panel majority,” the operator said in a statement to Light
Reading. “AT&T’s customers nationwide continue to benefit from
dramatically superior speeds and performance that its current
network provides. As a supporter of the self-regulatory process,
however, AT&T will comply with the NARB’s decision.”
But AT&T said the NARB’s recommendation only applies to its
advertising and therefore will not affect the one element that
really matters: Its service icon. AT&T said it will continue to
display its “5GE” icon on its customers’ LTE phones.
What a pile of horseshit.