Safari 14 Does Not Block Google Analytics

Simo Ahava:

When Safari says it blocks or prevents a tracker, what it means is that the ITP algorithm has flagged some domain as having cross-site tracking capabilities, and Safari has, among other things, stripped it of its capabilities to carry cookies in cross-site requests, also known as third-party cookies.

This is what Safari means when it’s prevented a known tracker in google-analytics.com. That domain has been flagged as a cross-site tracking domain, and Safari assigns certain protective measures to any communications to and from that domain (you can read more about them here).

Apple’s current UI description for this feature sure makes it sound like Google Analytics is being blocked.

★ Tuesday, 30 June 2020