The Associated Press:
A structural engineer who trained at the prestigious Technical
University in Delft, he joined Philips in 1952 and was head of the
company’s product development department when he began work on an
alternative for existing tape recorders with their cumbersome
large spools of tape.
His goal was simple: making tapes and their players far more
portable and easier to use.
“During the development of the cassette tape, in the early 1960s,
he had a wooden block made that fit exactly in his coat pocket,”
said Olga Coolen, director of the Philips Museum in the southern
city of Eindhoven. “This was how big the first compact cassette
was to be, making it a lot handier than the bulky tape recorders
in use at the time.”
The final product created in 1962 later turned into a worldwide
hit, with more than 100 billion cassettes sold, many to music fans
who would record their own compilations direct from the radio. Its
popularity waned with the arrival of the compact disc, an
invention Ottens also helped create as supervisor of a development
team, Philips said.
Cassette tapes were a huge part of my youth. That’s how I listened to music, and, because you could easily record on them, that’s how I collected my own music. You could listen to the radio on your boom box (I had a classic Panasonic that looked a lot like this one) and when a song you liked came out, you could record it. When you caught a hit song with a tape ready to go, it was like winning a little jackpot. Cassette tapes were empowering and fun.
In high school I bought a Sony Walkman that I recall cost a bit north of $100. It was a Sports model, one of the rugged yellow ones, and it offered what to me then sounded like amazing bass, and a digital FM tuner that was a game changer for getting a perfect signal. There’s a direct line from cassette tapes to iPods and the modern world of streaming.
I spent a fortune on CDs when I went to college, but I don’t have the reverent nostalgia for CDs that I do for cassette tapes. (Cassettes were even part of computing — my elementary school had a few TI-99/4A computers with cassette tapes instead of floppy drives.)
★ Friday, 12 March 2021