By John Gruber
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Ingrid Lunden, reporting for TechCrunch:
Today, a company called TextExpander — which has identified and built a way to fix a similar gap in another repetitive aspect of business life, communications, by letting users create customized shortcuts to trigger longer text-based actions such as specific phrasing around a topic, calendar events, emails, messages, CRM systems and many other environments — is announcing $41.4 million in funding to expand something else: its business.
Alongside the funding, the company is also appointing a new CEO, J.D. Mullin, who is taking over from Philip Goward, who co-founded the company originally with Greg Scown. TextExpander was born out of another developer platform they built called Smile — you can read more about that early history, with an interesting nod to how they originally met at Macworld and how the threat of a clone led them to build for iOS after first launching on Mac, here — and both are keeping seats on the board and remaining involved in aspects of development.
Mullin arrives at TextExpander after a four-year stint as an executive at Intuit, a company beloved in the Mac community for its commitment to excellent platform-native software.
Apropos of nothing, longstanding rivals to TextExpander include Typinator, TypeIt4Me, and aText.
★ Monday, 25 July 2022