Linda Yaccarino on X

Twitter/X “CEO” Linda Yaccarino’s comments on the platform’s name change deserve to be quoted in full, for posterity:

It’s an exceptionally rare thing — in life or in business — that you get a second chance to make another big impression. Twitter made one massive impression and changed the way we communicate. Now, X will go further, transforming the global town square.

X is the future state of unlimited interactivity — centered in audio, video, messaging, payments/banking — creating a global marketplace for ideas, goods, services, and opportunities. Powered by AI, X will connect us all in ways we’re just beginning to imagine.

For years, fans and critics alike have pushed Twitter to dream bigger, to innovate faster, and to fulfill our great potential. X will do that and more. We’ve already started to see X take shape over the past 8 months through our rapid feature launches, but we’re just getting started.

There’s absolutely no limit to this transformation. X will be the platform that can deliver, well … everything. @elonmusk and I are looking forward to working with our teams and every single one of our partners to bring X to the world.

Nilay Patel, on Threads, reminds me where I’ve heard similar rhetoric before:

Today we celebrate the first glorious anniversary of the Information Purification Directive. We have created for the first time in all history a garden of pure ideology, where each worker may bloom secure from the pests of contradictory and confusing truths. Our Unification of Thought is more powerful a weapon than any fleet or army on earth. We are one people, with one will, one resolve, one cause. Our enemies shall talk themselves to death and we will bury them with their own confusion.

★ Monday, 24 July 2023