Google pays Apple Inc. 36% of the revenue it earns from search advertising made through the Safari browser, the main economics expert for the Alphabet Inc. unit said Monday.
Kevin Murphy, a University of Chicago professor, disclosed the number during his testimony in Google’s defense at the Justice Department’s antitrust trial in Washington. John Schmidtlein, Google’s main litigator, visibly cringed when Murphy said the number, which was supposed to remain confidential. Both Google and Apple had objected to revealing details publicly about their agreement.
All those developers complaining about Apple’s 70/30 split for App Store revenue should take note: even Google only gets a 64/36 split for search.