Linked List: January 8, 2024

‘Get Ready’ 

Apple’s first commercial for Vision Pro is (a) perfect, and (b) a splendid callback to the iPhone’s “Hello” ad. Not a bad list of movies to watch, either.

(I’d bet money that Joz — a Michigan nut — has it debuting during tonight’s college football championship.)

Fantastical 

My thanks to Flexibits for sponsoring the previous two weeks at Daring Fireball. Fantastical isn’t just the best calendaring app for iOS and Mac; Cardhop isn’t just the best contacts app for iOS and Mac — these are two of the best apps in the world today, period.

And, lo, Fantastical is no longer just for Mac, iPhone, and iPad. From Apple’s Newsroom announcement about Vision Pro pre-orders and availability today:

An infinite canvas for productivity: With key productivity and collaboration apps like Fantastical, Freeform, JigSpace, apps from Microsoft 365, and Slack, Apple Vision Pro is an ideal productivity tool for everyday tasks.

I believe this means that Fantastical is the first third-party VisionOS app Apple has ever mentioned. Can’t wait to see it.

2023 was a huge year for Flexibits, and they have a terrific year-in-review blog post that runs down all the details. But the highlights are obvious: excellent support for widgets (on all platforms, including interactive widgets on the latest OSes) and Live Activities on iOS. They also added several improvements to their Openings feature that lets people find meeting times that work for everyone.

Flexibits has a killer offer for DF readers: 20 percent off for up to two full years, both for new and current Flexibits subscribers. I just used the code to renew my own annual subscription. Even if your subscription isn’t due for renewal yet, you can apply the code now. But act fast — the deal is only good through the end of day Tuesday.

The CEO of HyperVerse, a Collapsed Crypto Ponzi Scheme, Does Not Appear to Exist 

Sarah Martin, reporting for The Guardian:

A man named Steven Reece Lewis was introduced as the chief executive officer of HyperVerse at an online global launch event in December 2021, with video messages of support from a clutch of celebrities released on Twitter the following month, including from the Apple co-founder Steve Wozniak and actor Chuck Norris. [...]

Guardian Australia has confirmed that neither the University of Leeds nor the University of Cambridge has any record of someone by the name Steven Reece Lewis on their databases. No records exist of Steven Reece Lewis on the UK companies register, Companies House, or on the US Securities and Exchange Commission. Adobe, a publicly listed company since 1986, has no record of any acquisition of a company owned by a Steven Reece Lewis in any of its public SEC filings. It is understood that Goldman Sachs could find no record of Reece Lewis having worked for the company. Guardian Australia was unable to find a LinkedIn profile for Reece Lewis or any internet presence other than HyperVerse promotional material.

A man who doesn’t actually exist sounds like the perfect CEO for any cryptocurrency company.

Also: Looks like the Woz and Norris “endorsements” were scripts they were paid to read through Cameo.

Finally, Our First ‘Finally’ of the Year Nominee for 2024 

Apple, back at WWDC, announcing Vision Pro (italics added):

Apple Vision Pro starts at $3,499 (U.S.), and will be available early next year on apple.com and at Apple Store locations in the U.S., with more countries coming later next year.

Subhead at The Verge, today:

After previewing the VR headset in June 2023, Apple’s $3,499 Vision Pro is finally scheduled to go on sale

BBC News, too: “Apple Vision Pro: $3,499 Headset Finally Gets Release Date”.

The announcement dropped at 9:00 am ET on the first non-holiday Monday of the year.

Vision Pro Pre-Orders Start January 19 (Next Friday), Available Starting February 2 

Apple Newsroom:

Apple today announced Apple Vision Pro will be available beginning Friday, February 2, at all U.S. Apple Store locations and the U.S. Apple Store online. [...] An all-new App Store provides users with access to more than 1 million compatible apps across iOS and iPadOS, as well as new experiences that take advantage of the unique capabilities of Vision Pro. Pre-orders for Apple Vision Pro begin Friday, January 19, at 5 a.m. PST.

A hearty thanks from we East Coasters.

Pricing and Availability:

  • Apple Vision Pro will be available starting at $3,499 (U.S.) with 256GB of storage. Pre-orders for Apple Vision Pro will begin on Friday, January 19, at 5 a.m. PST, with availability beginning Friday, February 2.

During the Vision Pro segment of The Talk Show Live From WWDC 2023, I started describing Vision Pro as “a product coming next year, or early next year, I forget which...”, and Greg Joswiak and Mike Rockwell, in unison, interrupted me to say “Early next year.” I then asked for further clarification on the definition of “early”, and laughter ensued — but Apple wasn’t kidding. This is pretty much as early as early could be in 2024.

  • ZEISS Optical Inserts — Readers will be available for $99 (U.S.), and ZEISS Optical Inserts — Prescription will be available for $149 (U.S.).

It’s new territory for a device to cost more if you require corrective lenses, but it’s the nature of Vision Pro that it will not fit over glasses, so there’s no way around this. People accustomed to $10 readers from the drug store may be surprised at these prices, but these $100–150 seems fair for high-quality lenses. I suspect, though, that there will spring a cottage industry for lower-priced third-party lens inserts.

I still have questions about how buyers will provide their prescriptions to Apple. In most countries, people can just buy corrective glasses and contacts lenses without a prescription, but the U.S. — ostensibly the land of freedom — requires a doctor’s prescription. (Ophthalmologists have a strong lobbying group.)

  • Apple Vision Pro comes with a Solo Knit Band and Dual Loop Band — giving users two options for the fit that works best for them. Apple Vision Pro also includes a Light Seal, two Light Seal Cushions, an Apple Vision Pro Cover for the front of the device, Polishing Cloth, Battery, USB-C Charge Cable, and USB-C Power Adapter.

Also unclear at the moment: How many different Light Seals are available? What app will online buyers use to scan their faces for sizing? How much will extra Light Seals (for additional users) cost?

And how much will the storage tiers above 256 GB cost? Here are Apple’s current price deltas from 256 GB for iPad Pro and iPhone 15 Pro:

iPad Pro iPhone 15 Pro
512 GB $200 $200
1 TB $600 $400
2 TB $1,000