Tim Cook Does ‘Severance’ Promo

Ben Stiller, on X, posted a short video with Tim Cook as a severed employee at Lumon Industries. Very fun, and it’s really the only thing on people’s minds about Tim Cook lately — that he’s a fun guy. Definitely the only thing people are thinking about him lately.

Sebastiaan de With, on Threads:

The Tim Cook Severance promo is wild because I always felt like the show could be about Apple - a company with such a deep, crazy culture of secrecy that they’d be the first to opt for severed employees in the workforce.

Also, my work there was always mysterious and important.

Update: Also, pitch-perfect aesthetic and tone on this video Lumon Industries posted to LinkedIn. LinkedIn is definitely the Lumon-iest social network.

★ Sunday, 26 January 2025