Sigma BF

Absolutely beautiful new camera from Sigma. Full-size sensor, interchangeable lens system, but it’s the camera design that jumps out:

The Sigma BF represents a new, more intuitive way to use a camera. It is streamlined to make the act of photography as effortless as possible. We have replaced the shooting mode dial — itself a holdover from the days of film photography — with direct access to the five elements that decide the photograph. Shutter speed, aperture, ISO, EV compensation and color mode are all immediately available at the touch of a finger. The new Status Monitor displays the currently active setting, so the screen provides an unobstructed view of the subject.

The BF’s high-resolution screen provides a distraction-free view of all necessary information — and nothing more. With one simple setting, it shows only the live view image, with the five key elements — shutter speed, aperture, ISO, EV compensation and color mode — displayed when you are ready to press the shutter button. All other options and settings are accessed via just three simple menu screens.

This camera immediately struck lust in my heart. So many fewer dials and buttons, it’s striking. They even got rid of storage cards — 230 GB of internal storage instead. $2000 (sans any lenses).

★ Monday, 24 February 2025