Apple Announces, With Little Surprise, M4 MacBook Airs

Jason Snell, writing at Six Colors:

Let’s start with the surprises. Both M4 MacBook Air models are priced $100 less than their predecessors: $1199 for the 15-inch model and $999 for the 13-incher. If I’m not mistaken, this is the first time that the new-generation design of MacBook Air introduced with the M2 chip has been available at the classic $999 price at launch. (The M1 Air, based on the Intel-era visual design, debuted at $999, but the M2 Air debuted at $1199 and only reached $999 when it was offered as an older model alongside the M3 Air.) As of now, the M4 Air can hold down the sub-$1000 price point all on its own, and previous models are mostly discontinued.

Another surprise is the the new color option: Space Gray is out. The ultra-dark-blue Midnight remains, as do the classic Silver and hint-of-champagne Starlight. The new color is Sky Blue, which apparently is a metallic light blue that really shows itself as a color gradient when viewed at various angles.

Very cool that the new M4 starts at $999. Each successive generation of Apple Silicon, at least in laptops, is getting more and more predictably regular.

★ Wednesday, 5 March 2025