Trump’s Dogshit White House Signage Typography

Before anyone starts patting the Trump administration on its back for one good typographic decision, take a gander at the hard-to-believe-this-is-real new signage at (and alas, on) the White House. This is the sort of signage that typically spells “Business Center” across from the check-in desk at a Courtyard Marriott. The Biden State Department replacing Times New Roman with Calibri was a typographic misdemeanor. Festooning the White House with signage set in gold-plated Shelley Script ought to land Trump in The Hague.

(The idea that the Oval Office ought to be explicitly labeled “The Oval Office” — whatever the typeface or signage style — brings to mind this classic Far Side cartoon, which I think aptly illustrates the president’s mental faculties.)

★ Wednesday, 10 December 2025