‘We Are Living in Pinocchio’s World’

Om Malik:

The Adventures of Pinocchio was published in serial form in 1881, aimed at Italian children in the way the 19th century aimed things at children, full of suffering, consequence, and moral instruction delivered through catastrophe. The puppet is hanged. He is swallowed by a giant fish. He watches companions degrade into beasts of burden. The world he moves through is predatory at every level, and the institutions that should protect him are either absent, corrupted, or actively hostile to his interests. [...]

Most people remember Pinocchio as a story about lying. The nose grows. You get caught. Lesson learned. But that reading misses almost everything Collodi was actually doing. The book is a close study of a society where deception has gone ambient, woven into every institution, every transaction. Courts punish victims. Authority figures perform competence without exercising it. Experts are decorative. Society holds together through spectacle and habit rather than accountability. Into this environment, a naive creature is released, constitutionally unable to resist a good story about easy reward.

The nose is the least interesting lie in the book. The interesting lies are the ones that work.

I’m not sure which sphere of interest this essay applies better to: post-AI tech, or post-Trump politics.

Monday, 1 June 2026