Vertu Is Still Selling Phones, Which Suggests Someone Is Still Buying Them

Calfskin for $1,500, flip-foldables for $5,000, and whatever these are for a lot more. Who needs any sense (or a spelling checker) when you’ve got “elesant charisma / heroic essence”?

Or as I cited Andy Warhol back in 2012:

A Coke is a Coke and no amount of money can get you a better Coke than the one the bum on the corner is drinking. All the Cokes are the same and all the Cokes are good. Liz Taylor knows it, the President knows it, the bum knows it, and you know it.

See Also: This 2023 investigation by Andrew Williams for Wired, that more or less uncovers that today’s Vertu is just a brand snapped onto white-label phones made by ZTE: “Never before have I used a phone where I felt so unsafe, one that feels like it could be used to scam me — though, to be clear, I have no evidence that it is.”

★ Sunday, 30 March 2025