By John Gruber
Stop searching the App Store. Start telling your phone what to build.
Om published this on Monday June 7 — the day of the WWDC keynote. He sent me a note about it, that is too personal to share in full. He described it as his “last shot” — “In case I don’t make it”. He didn’t make it.
I didn’t read it right away because I was busy with WWDC. Then, after he died, I didn’t read it because I couldn’t bring myself to. I did, finally, today. It’s so good. Truly insightful. A taste:
Augustus had the Senate and the priests. Dario had the Oval Office and the Vatican. The structure is the same. Two thousand years apart.
Plato would recognize this immediately. He spent his career distinguishing the philosopher who seeks truth from the sophist who manufactures persuasion. The sophist is not lying exactly. The sophist is selecting, sequencing, and presenting in ways that produce belief without requiring the audience to do the work. Mythos, for Plato, was the domain of poets and myth-makers. Useful for educating the young, dangerous when deployed as a substitute for rigorous argument among adults. He would look at Anthropic’s naming strategy and see sophistry wearing philosophical clothes.
If you haven’t already, set aside some time and give it a read.
★ Monday, 3 August 2026