Linked List: September 26, 2026

Saturday, 26 September 2026

Reelizer Returns 

Back in 2011 I linked to Reelizer, a splendid archive of movie posters curated by Roger Erik Tinch. Reelizer went away for a few years, but Tinch has brought it back, seemingly better than ever. Huzzah.

Alexandr Wang: ‘Why I’m Building Muse’ 

Alexandr Wang, blogging on X:

Now imagine every person on earth with a second mind beyond their own. A general manager whose whole job is to find out what you want and make sure it happens. Someone that hears the half-sentence, “I feel like there’s something more I could be doing,” and helps fill in the blanks. This might not be a genie in a bottle, but it can be someone that says, “This is the thing you’ve been dreaming of your whole life. Let’s go get it. Here’s how.” And then builds a plan. Sends the email. Makes the phone call. Finds the funding. Keeps you on schedule. Clears the way and solves all the problems it can until the human part, the wanting and the dreaming, is all that’s left.

Via Manton Reece, who writes:

This is a mission statement. It’s ambitious and clear. Compared to Meta’s usual “connecting people” pitch — which we just translate to “scale to everyone and serve ads” — this new statement from Alexandr feels almost shockingly personal and new.

Apple’s Other Recent ‘Duo’ 

I keep mentioning Apple’s 1992 groundbreaking PowerBook Duo series as a precedent for the iPhone Duo’s name. But of course in 2020, Apple released the MagSafe Duo Charger, a wonderful Lightning peripheral for charging an iPhone and Apple Watch at the same time. It even folded.

A brief note on the PowerBook Duo, while I’m at it. I got an email this month from Dave Rothschild, a now-retired former Apple employee who helped spearhead that project, and he emphasized that the internal motto was always “Best of Both Worlds”, abbreviated internally to just “BOBW”. At the time, laptops were just profoundly less powerful than desktop computers, but desktop computers of course were the opposite of “portable”. The Macintosh Duo was a terrific success, because it really did achieve that “best of both worlds” experience. Here’s a 2015 retrospective on the PowerBook Duo by Christopher Phin that captures and illustrates just how groundbreaking it was.

BOBW is exactly what the iPhone Duo needs to be. It needs to be a great iPhone on the outside, and a great mini tablet on the inside.

Bonus link: Rothschild’s daughter Gabby made a nice “This is not Apple’s first Duo” video, including footage of her dad doing the initial on-stage demo back in 1992.

International Standard Paper Sizes 

Markus Kuhn:

In the ISO paper size system, the height-to-width ratio of all pages is the square root of two (1.4142 : 1). In other words, the width and the height of a page relate to each other like the side and the diagonal of a square. This aspect ratio is especially convenient for a paper size. If you put two such pages next to each other, or equivalently cut one parallel to its shorter side into two equal pieces, then the resulting page will have again the same width/height ratio.

Same principle as using the square root of 2 to achieve a very similar aspect ratio on both the iPhone Duo’s inner and outer displays. With the international paper system, you can do things like scale up 2× or scale down 0.5× without changing the relative margins. E.g. print or photocopy at 50 percent to get two virtual pages per printed page of output. It’s an elegant system.

Microsoft Took the ‘Copilot+ PC’ Brand Out Behind the Shed 

Zac Bowden, Windows Central:

In 2024, Microsoft and Qualcomm kicked off a new category of Windows hardware it called “Copilot+ PCs” that set the baseline for a new wave of AI-first computers, and launched with exclusive features that would not be made available on PCs that didn’t meet a new set of system requirements.

The launch didn’t go smoothly. [...]

I’ve noticed that none of the Surface PCs launched in 2026 include the Copilot+ PC moniker in their product names, unlike the Surface PCs that launched in 2025 and before. Now, you have to go digging to find any mention of Copilot+ compatibility in specification sheets.

Microsoft’s had to dig a lot of holes in the ground behind that shed over the years. The lesson here is that good devices are just good devices. A good PC is going to be a good PC for AI too. Wasting time with special branding is a distraction from the core task of just making the devices good.

The Talk Show: ‘I’m Thinking X, Not X’ 

Andru Edwards returns to the show to discuss Apple’s big September event and their new products: the iPhones 18 Pro and Duo, AirPods 5, and Apple Watch Series 12/Ultra 4.

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