SXSW 2007: The Design Aesthetic of the Indie Developer


SXSW is the only conference I know where designers and developers hang out. Designers have design conferences. Developers have nerd conferences. SXSW has somehow convinced both parties to head to Austin and actually talk to each other.

Designers and developers have a basic conflict of interest. They both believe that they are the only parties on the organizational chart who build real stuff. Actually, everyone on the organizational chart believes that, but the designers and the developers are the only ones who actually do build real things. SORRY SALES.

That’s a great way of introducing the panel Rands is moderating next month at SXSW: The Design Aesthetic of the Indie Developer. Already on the panel are Nick Bradbury (Windows developer extraordinaire, creator of HomeSite, TopStyle, and FeedDemon), Shaun “Mint” Inman, and yours truly. One of my rules of thumb for panel ideas is whether it sounds like a topic that could be talked about all day long. This is one of those ideas.

Anyway, so (a) if you’re going to SXSW, keep your Tuesday morning free; and (b) we’re still looking for an indie Mac developer to fill out the panel — feel free to make your suggestions in the comments on Rands’s post or via email.