iPhone 12 Could Ship With New Braided USB-C to Lightning Cable 

My suggested rewrite of this headline: “iPhone 12 Could Ship With Lightning Cable That Doesn’t Fall Apart When Used”.

‘Ted Lasso’ Debuts Next Month on Apple TV+ 

He’s like Trump for football, except actually funny.


Refer This

At some point a month or two ago (or maybe six months ago, or six days ago — who the hell knows in COVID time), The New York Times started pestering me with a bottom-of-the-page dickbar just about every damn time I visit their website. Which is dozens of times per day.

It’s a big ugly yellow dickbar — screenshots from mobile and a larger screen — that covers up a significant portion of whatever article I’m trying to read. The text of the dickbar reads: “Keep the people you care about informed. Refer someone to our special rate of $1 a week.”

I’m well aware that The New York Times is far from perfect, but on the whole the Times is an astonishingly good publication, home to a remarkable (and growing) number of the best writers and reporters in the world, and a good value even at a premium price. I pay $25 every 4 weeks for my digital Times subscription, and have been a satisfied paying subscriber since 2011. My three previous posts on Daring Fireball today, in fact, were all links to articles at the Times. As someone whose professional work is in large part linking to good stories elsewhere, I greatly appreciate that despite using a paywall to encourage non-subscribers to subscribe, the Times paywall policy is — compared to their peers — quite generous for non-subscribers.

In short, I enjoy and appreciate The Times. And after paying over $300 a year for nearly a decade, and having read the Times on a near-daily basis for my entire adult life, I feel I qualify as a good customer.

And they repay me by deliberately annoying me several times a day, every day, when I attempt to read the product I’m paying them for. How could one not find this outrageously annoying?

Imagine frequenting a restaurant whose food you love. You’re friendly with the staff, easy to please, and tip well. You’ve become, and enjoy being, a regular. After years of good service, suddenly, upon being sat at your table, your waiter greets you by asking if you’d like to take a card to give to a friend offering them a discount at the restaurant. You say no thanks. (The discount offer on the card is only for new customers — you, the regular, do not qualify and whether you take the card or not must pay full price for all items on the menu.) When the waiter arrives with your appetizers, before giving you your food, he asks you again if you’d like to take a referral card for a friend or perhaps family member. You decline again. Same thing with your entrees. And again with your dessert or after-dinner drinks. And then it just starts all over again the next time you visit the restaurant.

This analogy only goes so far. No sane restaurant would ever do this. If they did do it, I’d tell the waiter to stop asking after the second ask, using polite words but with a tone of voice that made clear I found it rather insulting to need to decline this annoyance a second time. If it happened a third time, I’d ask for a manager. I am not a speak-to-the-manager type. I honestly can’t remember the last time I asked to speak to a manager in a restaurant regarding a complaint.1 But enough would be enough.

Canceling a New York Times subscription is notoriously difficult. They of course make it very easy to sign up using their website, but to cancel, you literally have to call them on the phone and speak to someone whose job it is to talk you out of it, like trying to cancel your cable TV service. This incessant yellow dickbar has me so seeing red that I’ve looked into canceling, and in doing so, I’ve learned that a new subscription only costs $17 every 4 weeks after the introductory offer ends.

I’m paying $25 every 4 weeks. I might be getting something extra — access to recipes I never cook? crossword puzzles I never play? — but damned if I know what, and damned if I can find a way to just downgrade to the $17 plan they want me to go tell other people to sign up for. That’s over $100 extra per year that they’re just taking from me as a longtime subscriber who — until they angered me with this incessant yellow dickbar — never looked twice at my subscription.

In summary:

  • I’ve been a loyal Times digital subscriber for over a decade.
  • Multiple times a day every day the Times website annoys me with a dickbar covering a story I’m trying to read.
  • There is no “Don’t ask me again” option when dismissing the dickbar.
  • The purpose of the dickbar is to encourage me to convince my friends and family to sign up for this same treatment — paying to be pestered.
  • Any friends I might refer get to pay significantly less than I — the longtime loyal customer — do.

So, yeah, I’d like to speak to a manager. I’d love just one minute with Mr. Sulzberger’s ear. 


  1. I do remember once, on vacation, over 10 years ago, but that occasion was, I think anyone would agree, warranted. Our waiter spilled an entire drink on our then-young son’s head. Horrified, he (the waiter) mumbled an apology, but just sort of scampered away and never came back to our table. He just ghosted on us. So I actually think we were going to get to speak with a manager whether we asked to or not. ↩︎


Mark Zuckerberg’s Butcher Shop 

Kara Swisher, in her column at The New York Times:

This week, I finally settled on a simpler comparison: Think about Facebook as a seller of meat products.

Most of the meat is produced by others, and some of the cuts are delicious and uncontaminated. But tainted meat — say, Trump steaks — also gets out the door in ever increasing amounts and without regulatory oversight.

The argument from the head butcher is this: People should be free to eat rotten hamburger, even if it wreaks havoc on their gastrointestinal tract, and the seller of the meat should not be the one to tell them which meat is good and which is bad (even though the butcher can tell in most cases).

Basically, the message is that you should find the truth through vomiting and — so sorry — maybe even death.

Bingo.

Rashad Robinson on Facebook’s Response to Civil Rights Audit: ‘Come On’ 

Charlie Warzel, writing for The New York Times:

Facebook’s long-awaited civil rights audit is now public and it isn’t flattering. The 100-plus-page report laid bare many of the issues facing the platform — that Facebook does not fully understand how its algorithms drive hate, that anti-Muslim speech is “rampant,” that Facebook’s reforms never fix the problem — and warned the company may be “driving people toward self-reinforcing echo chambers of extremism.”

Warzel interviewed Rashad Robinson, the head of the civil rights group Color of Change, who met with Mark Zuckerberg regarding the audit and its conclusions:

Warzel: You met with Mark Zuckerberg and Facebook over Zoom on Tuesday and told my Times colleagues, “They showed up to the meeting expecting an A for attendance. Attending alone is not enough.” Do you think Facebook actually understands this problem?

Robinson: It’s so frustrating. We are doing a lot of work for a multibillion-dollar company and it’s just always dispiriting we have to do this for them because they won’t do it for themselves.

Mark was talking about how much hate they’re catching and throwing this number out: 89 percent [that the company catches 89 percent of hate speech before it is reported by users]. And I was like, “Come on. Even I see this stuff on my feed and my algorithms are pretty trained around progressive stuff.” And I tell you that to say that what they’re doing is gaslighting. You’re in these meetings and you’re listening to them explain their rationale and thinking, “Nope, that’s not how this works.” And you’re left with this choice: Do I argue with the very premise that they don’t seem to understand the actual problem of their platform? Or do I argue with the number — that catching only 89 percent of hate isn’t something to be happy with?

Robinson speaks with clarity and concision. His criticisms of Facebook are clear, bracing, and obviously true.

Anti-Pseudoscience Advocate Anne Borden King Has Cancer, and Now Her Facebook Feed Is Full of Pseudoscience Cancer ‘Alternative Care’ Ads 

Anne Borden King, writing at The New York Times:

Last week, I posted about my breast cancer diagnosis on Facebook. Since then, my Facebook feed has featured ads for “alternative cancer care.” The ads, which were new to my timeline, promote everything from cumin seeds to colloidal silver as cancer treatments. Some ads promise luxury clinics — or even “nontoxic cancer therapies” on a beach in Mexico.

There’s a reason I’ll never fall for these ads: I’m an advocate against pseudoscience. As a consultant for the watchdog group Bad Science Watch and the founder of the Campaign Against Phony Autism Cures, I’ve learned to recognize the hallmarks of pseudoscience marketing: unproven and sometimes dangerous treatments, promising simplistic solutions and support. Things like “bleach cures” that promise to treat everything from Covid-19 to autism.

When I saw the ads, I knew that Facebook had probably tagged me to receive them. Interestingly, I haven’t seen any legitimate cancer care ads in my newsfeed, just pseudoscience. This may be because pseudoscience companies rely on social media in a way that other forms of health care don’t.

“May be” is too kind, as is “social media” in general as opposed to Facebook in particular. Scammers and fraudsters of all sorts, from alternative “medicine” quacks to financial investment grifters, have found a welcoming home advertising and promoting their rackets on Facebook.

They don’t advertise on legitimate media because legitimate media won’t have them, and because Facebook makes it affordable by doing all the hard work of targeting for them. Facebook is a criminal enterprise fully and knowingly complicit in all of this — from the spread of bigotry to the spread of pseudoscience.

Conversely, legitimate advertisers are abandoning Facebook because they want nothing to do with any of this. To remain on Facebook is to be complicit by association.

Gun-Toting St. Louis Jerks Mark and Patricia McCloskey Are Lifelong Jackasses 

You know that St. Louis husband-and-wife duo who threatened Black Lives Matter protesters like a couple of card-carrying Brooks Brothers Rewards Program Yosemite Sams? Jeremy Kohler of the St. Louis Post-Dispatch has the backstory on them, and it’s a doozy:

Mark McCloskey’s first taste of ownership may have been on his 20th birthday, in 1976. A card from his parents, Bruce and Lois “Carol” McCloskey, would much later become an exhibit in a lawsuit against his father and his father’s trust. The card said: “You are now the sole & only owner of 5 acres of the Phelps County Farm. Papers to follow. This is on the river — Luck! Happy Birthday! Mom + Dad.” […]

In March 2013, in Phelps County, Mark McCloskey sued his father and his father’s trust over the gift. The birthday card and earth, he claimed, were sufficient title because they met the legal definition of “livery of seisin,” a ceremony performed in medieval England for the conveyance of land.

In 2016, a special judge ruled against him, writing that “Exhibit 1 attached to the petition is a birthday card, not a deed” and that it was too late to claim ownership of part of the farm. The archaic legal claim, the judge ruled “does not operate as a matter of law to transfer title to real property.”

“This is a birthday card, not a deed” is the best real-life version of “Sir, this is a Wendy’s drive-through” I’ve ever heard.

‘Carl Reiner, Perfect’ 

Steve Martin:

I’ve known only two perfect people in my life. One is that son of a bitch Martin Short; the other is Carl Reiner.

Change the Twenty: The Harriet Tubman Twenty Dollar Bill 

My thanks to Dave Pell’s NextDraft for sponsoring DF last week to promote Change the Twenty:

One of the Trump administration’s first moves was to delay the release of the approved Harriet Tubman Twenty Dollar Bill. Yes, it’s only a symbol, but as we’ve seen in 2020, symbols matter. And the bill is overdue. For every $20 shirt purchased, we will donate $20 to a Donors Choose K-12 program focused on Black history, literature, equality, and/or racial justice.

You pay $20 for a great t-shirt, $20 goes to Donors Choose, and we all raise awareness for a righteous cause.


A Moment of Clarity Regarding the Raison d’Etre for the App Store

Feel free to file Google’s release this week of an update to their iPad Gmail app with support for split-screen multitasking under “better late than never”, but this is so late it borders on the absurd. It’s like the difference between showing up fashionably late and showing up a week after the party. Split-screen multitasking was introduced for the iPad back in 2015 with iOS 9. Five years to add support for a foundational element of the iPad user experience. And an email client is near the top of the list of the type of apps where someone would want to use split-screen. Five years.

Google makes a lot of software with terrible user experiences for users who have poor taste. Their iOS software, in particular, has for the most part never suggested that it was designed by people who like — or even use — iOS. It’s the blind leading the blind. But yet the Gmail app is currently the number one free app in the Productivity category in the App Store.

On the surface, it’s tempting to blow this off. To each their own. Whatever floats their boat. Who cares if millions of iPad users are satisfied using an email client that is a poor iPad app, so long as actual good iPad email clients are available to those who do care?

But what about those stuck using the Gmail app not because they want to, but because they have to? Who can help them but Apple?

I worry that it’s not tenable in the long run to expect Apple to continue striving to create well-crafted — let alone insanely great — software when so many of its users not only settle for, but perhaps even prefer, software that is, to put it kindly, garbage. There have always been popular Mac and iPhone apps that are objectively terrible apps — where by “popular” I mean much-used, not much-loved. But what made Apple users Apple users is that they complained vociferously if they had to use a terrible app. Word 6 was a sack of dog shit Microsoft dropped off and set aflame on Mac users’ porch, but we all knew it was a flaming bag of dog shit, and even those of us who didn’t even use Word were angry about it because it was an insult.

I worry that this sort of “Who cares, it’s better than nothing” attitude has seeped into Apple itself, and explains how we wound up with barely modified iPad apps shipping as system apps on the Mac.

But more than anything I worry that this exemplifies where Apple has lost its way with the App Store. What exactly is the point of running a strict approval process for apps if not, first and foremost, to ensure that they’re good apps? An iPad email app that doesn’t support split-screen multitasking for five years is, by definition, not a good app.

I’d like to see all the vim, vigor, and vigilance Apple applies to making sure no app on the App Store is making a dime without Apple getting three cents applied instead to making sure there aren’t any scams or ripoffs, and that popular apps support good-citizen-of-the-platform features within a reasonable amount of time after those features are introduced in the OS. I don’t know exactly how long “reasonable” is, but five fucking years for split-screen support ain’t it.

You might argue that there are a million apps in the App Store and Apple can’t make sure every one of them is up to snuff quality-wise. But there’s no need to scrutinize a million apps — just start with the apps with a million users. The more popular an app is the more Apple should scrutinize it in terms of being, simply, a decent citizen of the platform. If they’re going to be stringent about App Store review, they should be stringent in the name of user experience.

That the iPad’s most-installed productivity app was allowed to languish for half a decade without supporting something as fundamental to the platform as split-screen is every bit as much a condemnation of the state of the App Store as the Hey imbroglio was. It’s the other side of the same coin.

The primary purpose of the App Store should be to steer third-party apps toward excellence, to make the platform as a whole as insanely great as possible. When Steve Jobs introduced the App Store in 2008, he said, “We don’t intend to make any money off the App Store. We’re basically giving all the money to the developers and the 30 percent that pays for running the store, that’ll be great.” Really. It’s impossible to square that mindset with the App Store of today, where the highest priority1 seemingly is the generation of ever-increasing revenue in the Services column of Apple’s quarterly finance spreadsheet.

Apple undeniably wields great power from the fact that the App Store is the exclusive source for all consumer software for the iPhone and iPad. Why not use that power in the name of user experience? Imagine a world where the biggest fear developers had when submitting an app for review wasn’t whether they were offering Apple a sufficient cut of their revenue, but whether they were offering users a good enough native-to-the-platform experience. Video app that doesn’t support picture-in-picture? You’re out of the store. App doesn’t support dynamic type size but clearly should? You’re out. Poor accessibility support? Out. Popular email client that doesn’t support split screen? Out.

Rather than watch Apple face antitrust regulators in the U.S. and Europe with a sense of dread, I’d watch with a sense of glee. “This company is abusing its market dominance to take an unfair share of our money” is an age-old complaint to government regulators. “This company is abusing its market dominance to force us to make our apps better for users” would be delightful new territory. Only Apple could do that.

Great products often (but, sadly, not always) generate profit. Successfully navigating this dynamic — earning profits as a natural byproduct of the creation of consistently great products that people want to buy — is the story of Apple’s entire 40-year history in a nutshell. But profit seeking, as an end unto itself, does not generate excellence — and in fact generally results in the opposite. Apple, like any great company, is rightfully driven by an insatiable appetite, but that appetite ought to be for adding ever more artistic and technical excellence to the world, not mining ever more money from it.

You can’t pack every last ounce of joy, beauty, and elegance into something while simultaneously trying to squeeze every last dollar out of it. 


  1. You can reasonably argue that revenue generation is not the highest priority of today’s App Store, but you can’t seriously argue that it isn’t a top priority — and that alone puts it in conflict with Jobs’s founding description. ↩︎


Apple Seeds First Public Betas of iOS and iPadOS 14 

I’ve been running the developer beta of iPadOS and it’s been quite stable, but beta means beta, so expect the worst.

Herewith, a reading list of iOS/iPadOS 14 first looks:

Arizona Is #1, Bahrain Is #4: COVID-19 Outbreak in the U.S. Sunbelt Is Worse Than in Any Country in the World 

David Leonhardt, reporting for The New York Times:

There is no country in the world where confirmed coronavirus cases are growing as rapidly as they are in Arizona, Florida or South Carolina. The Sun Belt has become the global virus capital.

This chart ranks the countries with the most confirmed new cases over the past week, adjusted for population size, and treats each U.S. state as if it were a country. (Many states are larger in both landmass and population than some countries.)

The only countries with outbreaks as severe as those across the Sunbelt are Bahrain, Oman and Qatar — three Middle Eastern countries with large numbers of low-wage migrant workers who are not citizens. These workers often live in cramped quarters, with subpar social services, and many have contracted the virus.

Don’t tell me the problem here in the U.S. is not the south.

And it keeps getting worse:

As President Trump continued pressing for a broader reopening of the United States, the country set another record for new coronavirus cases on Wednesday, with more than 59,000 infections announced and some states’ final numbers still unreported, according to a New York Times database. It was the fifth national record set in nine days.

The previous record, 56,567, was reported on Friday.

The country reached a total of three million cases on Tuesday as the virus continued it a resurgence in the West and the South. At least five states — Missouri, Texas, Tennessee, Utah and West Virginia — set single-day records for new infections on Wednesday.

As of Tuesday, there had been a 72 percent increase in the daily number of new cases over the past two weeks.

All in the last two weeks. Almost entirely in the south. And all of these states had months of warning from the northeast, west coast, and, you know, the rest of the entire world. Months of warning, and all we had to do was listen to the experts. Stay at home. Close all non-essential businesses. Forbid large gatherings. Wear masks. It fucking sucks but it’s not complicated. You just have to follow the advice of experts who know what the fuck they’re talking about.

More on COVID and Brain Damage 

Melinda Wenner Moyer, in an op-ed for The New York Times:

The more we learn about the coronavirus, the more we realize it’s not just a respiratory infection. The virus can ravage many of the body’s major organ systems, including the brain and central nervous system.

Among patients hospitalized for Covid-19 in Wuhan, China, more than a third experienced nervous system symptoms, including seizures and impaired consciousness. Earlier this month, French researchers reported that 84 percent of Covid patients who had been admitted to the I.C.U. experienced neurological problems, and that 33 percent continued to act confused and disoriented when they were discharged.

Warning of Serious Brain Disorders in People With Mild Coronavirus Symptoms 

Ian Sample, reporting for The Guardian:

Neurologists are on Wednesday publishing details of more than 40 UK Covid-19 patients whose complications ranged from brain inflammation and delirium to nerve damage and stroke. In some cases, the neurological problem was the patient’s first and main symptom.

The cases, published in the journal Brain, revealed a rise in a life-threatening condition called acute disseminated encephalomyelitis (Adem), as the first wave of infections swept through Britain. At UCL’s Institute of Neurology, Adem cases rose from one a month before the pandemic to two or three per week in April and May. One woman, who was 59, died of the complication. […]

One coronavirus patient described in the paper, a 55-year-old woman with no history of psychiatric illness, began to behave oddly the day after she was discharged from hospital. She repeatedly put her coat on and took it off again and began to hallucinate, reporting that she saw monkeys and lions in her house. She was readmitted to hospital and gradually improved on antipsychotic medication.

Another woman, aged 47, was admitted to hospital with a headache and numbness in her right hand a week after a cough and fever came on. She later became drowsy and unresponsive and required an emergency operation to remove part of her skull to relieve pressure on her swollen brain.

Germany yesterday reported 298 new cases of COVID-19.

The U.S. reported over 55,000. Just yesterday. It is raging out of control here in the United States. It’s that simple. We’ve lost any handle on it we might have had, infections are now — I repeat myself because there’s no other way to accurately describe it — raging out of control, and a large segment of the population has decided to pretend it isn’t happening and isn’t a big deal if you do get it.

For those of us who’ve been taking this seriously since March, it’s soul-crushing that this is where we’re at after four months of isolation. It sucks. We who’ve done the right thing are the ones most yearning for — and let’s be honest, most deserving of — a few tastes of normalcy. I see people in the south complaining about the physical discomfort and social awkwardness of wearing a mask because they’re new to it and I could not be more “Fuck you”. We should be over the hump, easing our way back to normalcy with confidence, like every country in the world that isn’t led by a dimwitted angry sociopath, but we’re not, and we have to face the fact that we’re in this indefinitely.

Do the right thing — stay home as much as you can, wear a mask and keep your distance when you’re out. You don’t want to get this and you don’t want your family to get it.

New Work by Gary Larson 

Gary Larson:

So here goes. I’ve got my coffee, I’ve got this cool gizmo, and I’ve got no deadlines. And — to borrow from Sherlock Holmes — the game is afoot.

Ben Dolnick on Our Long Parenthetical Moment 

Ben Dolnick, in a delightful piece for the NYT:

Here’s something I used to think about, back in the before-times: A clause set off by em dashes is like dropping underwater while swimming breaststroke — just a quick dip before popping back to the sentence’s surface. A parenthetical clause is more like diving down to the pool bottom to pick up a coin. And a footnote is a full-blown scuba dive — you have strapped on equipment and left the surface behind and you had better, after going to all that trouble, see something interesting down there.

How was it that I had never noticed that this entire taxonomic system of authorial interruptions took for granted that readers would enjoy being plunged into a medium in which they couldn’t take a breath?

Simultaneously an astute observation on writing and a spot-on assessment of our collective moment.

AirPods Versus AirPods Pro 

Adam Engst, writing for TidBITS:

I also wasn’t expecting to care about the case design. Because of their shorter stems and silicone tips, the case for the AirPods Pro is shorter and wider than the case for the AirPods. Even rotated 90 degrees, it’s slightly larger in both dimensions, and it’s also a little thicker. It’s not bad, but where Apple got the heft and hand feel of the AirPods case absolutely perfect, the AirPods Pro case feels… slightly off.

I’m sure this varies depending on your hand size, but I find that the AirPods case is an addictive fiddle — it’s like that smooth stone from the beach that you just can’t put down. The AirPods Pro case, on the other hand, is a little large in my pocket and just doesn’t have the same addictive feel.

I just love this assessment. I’ve thought the same thing ever since getting AirPods Pro but never quite to the level of writing it down.

For me personally, though, the utility of noise cancellation wins out over all else. I too find the regular AirPod buds more comfortable in my ears, but the acoustic advantages of AirPods Pro lead me to prefer them strongly.

Uber Buys Postmates for $2.65 Billion 

Really, it makes a ton of sense. If you take one money-losing company in a low-margin business and combine it with another money-losing company in a low-margin business, it’s like multiplying two negative numbers: you get a big positive number. Total sense.


A Bit of Self-Served Claim Chowder Regarding iMessage and Phone Numbers as Identifiers

One last bit of behind-the-scenes follow-up regarding the production of The Talk Show Remote From WWDC 2020. For help with my audio setup, I worked with Zach Phillips. Phillips is local to Philly, an audio engineering ace, has worked with Sandwich before — and, it turns out, I linked to his blog back in April 2012.

Even better, he was right and I was wrong. Although he was wrong too. It’s actually an interesting post worth revisiting.

Phillips argued for allowing Messages for Mac — which had just been announced, but not yet released, as part of the then-forthcoming Mac OS X 10.8 “Mountain Lion”1 — to use your phone number for iMessages. I thought this was a terrible idea, on the grounds that I was stuck in the mindset that iMessage for my phone number was purely a replacement for SMS, and that iMessage for my Apple ID email address was a replacement for instant messaging like AIM, and the two use cases shouldn’t mix. Wrong!

Phillips, unfortunately, was wrong too:

iMessages, as an enhancement to SMS, should never use email addresses.

So I thought iMessages addressed to a phone number should only go to your iPhone (and not your iPad or Mac, let alone your Apple Watch (which was years away from being released) or glasses (which remain years away now)), and Phillips thought iMessages should go to every device, but should only use phone numbers as identifiers. I’ll score this as me being very wrong, and Phillips being a little wrong.

What we both missed is that messages aren’t between phone numbers or email addresses or specific devices — they’re between people. Phone numbers and email addresses are just identifiers used to address those people. One person can have multiple addresses — easy. (Sort of.)

Just about everyone today acknowledges that iMessage’s usurpation of text messaging from the carrier-controlled SMS was a stroke of genius on Apple’s part, but I think few appreciate just how deft their strategy and execution were. What we initially saw as “free SMS for iPhone-to-iPhone text messages” was really the bootstrapping of an altogether new (and secure) worldwide messaging platform — a platform that today is an immeasurably valuable asset for Apple. 


  1. Mountain Lion had a rather unusual rollout. Apple announced it out of the blue in February 2012, via private press briefings. Such briefings were new, for Apple, at the time. Apple then revealed more details and released a developer beta at WWDC 2012 in June, and the release version shipped to everyone just six weeks later on July 25. My piece on my February briefing is one of my favorites at Daring Fireball, but wouldn’t be possible today — Apple’s agreements for such briefings now typically preclude discussing the circumstances and trappings of the briefings themselves. It’s like agreeing to write about a movie, but not the experience of the movie theater in which you saw it. ↩︎


Lunchbox by Sandwich 

While I’m directing your attention to my friends at Sandwich, do not miss their shot-in-quarantine spot for Slack and the fascinating behind-the-scenes video documenting how they did it and created a system around the process:

It’s not easy to produce new live-action work these days that’s full of authentic character, on-message and on-brand, without sacrificing quality or relying on stock clips. But we’ve built new methods for doing just that, tastefully, repeatably and safely. With real lights, sound and cameras (not just iPhones).

(I will also add that all of our collaboration for the production and editing of The Talk Show Remote was done over Slack, and it was frictionless. I give Slack grief over the interface details of their client apps (especially Mac), but I complain because I care. You know the oft-cited adage that “Democracy is the worst form of government, except for all the others”? That’s what Slack is for remote collaboration.)

How to Look and Sound Better in Video Meetings 

Speaking of Adam Lisagor and making video calls look and sound better, Patrick Lucas Austin talked to him about just that for Time:

If you really want to go all out, adding a backlight can illuminate your hair and shoulders, separating you from your background in a pleasing way.

“It’s a matter of preference,” says Adam Lisagor, founder of video production company Sandwich, which makes commercials and other videos for companies like Slack, Starbucks, and Etsy, among others. “Some people would really prefer that every shadow is filled in … but I think, personally, I find a portrait more interesting if there’s some shadowing and shape to it.”

“There’s shadows in life, you know,” he adds.

That’s a reference, baby.


How We Shot The Talk Show Remote From WWDC 2020

If you missed it, here’s a re-link to last week’s special episode of The Talk Show, with special guests Craig Federighi and Greg “Joz” Joswiak.

By necessity, it was shot remotely — Federighi and Joz were at Apple Park, and I was at home in Philadelphia. Overall I think it turned out pretty well, and whatever is wrong with it is the result of my middling skills as an interviewer. Technically, I think it came out amazingly well — it looks great and sounds great. It doesn’t look or sound like a Zoom or FaceTime call that was simply recorded and played back.

A lot of folks noticed that, and have asked how we made it. I have good news and bad news. The good news is the answer is very simple and doesn’t require any expensive equipment. The bad news is it’s a lot of work.

For the actual video call, we used Webex. That’s Cisco’s platform that’s like Zoom. Webex is pretty good in terms of call quality, very good in terms of privacy and security, and pretty crappy in terms of user experience and user interface. Zoom is kicking their ass as the go-to app for remote meetings because Zoom makes easy what Webex makes confusing. But it doesn’t really matter what we used for the call. It could have been using FaceTime or Skype or Zoom and it wouldn’t have made a difference to what you see on the final video, because we didn’t record anything from the Webex call. (Well, we did record it, just in case, but we didn’t want to use that footage, and because Murphy’s Law thankfully did not strike, we didn’t need to.) The call was just for we three — me, Federighi, and Joz — to hear and see each other live.

Federighi and Joz were using iPad Pros for the call itself. I was using a MacBook Pro. We all wore AirPods. So the call itself was conducted using iPads on their side, a MacBook Pro on mine, using the built-in device cameras for video. One advantage of using iPads is that you guarantee there will be no fan noise. We wore AirPods for the call to avoid feedback.

But all that stuff was just for the conference call. We didn’t use any of that footage for the show.

For the show’s audio, we used real podcast/TV-quality microphones — desktop mics for Federighi and Joz; and a professional lav mic and boom mic for me, connected to a Sound Devices MixPre-6 digital audio recorder (all borrowed from local audio pro and Sandwich collaborator Zach Phillips). We didn’t need both microphones, but using two gave us more choices in post. I could have recorded my side with the microphone and USB preamp I usually use for my podcast, but it didn’t really work visually with the space where we set up to film in my office. The point is all you really need is any microphone good enough to record a podcast.

For video, we shot 4K 30 FPS using iPhone 11 Pros. That’s right, iPhones. Apple seems to have plenty of them so Federighi and Joz each had two — one positioned head-on, and one to the side for a wider-angle view. I just used one. The trick to getting that “looking right at the camera” angle is to position the iPhone camera just behind and above the device being used for the conference call. We weren’t using the iPhones as webcams for the call, but we positioned the main ones as though we were. That’s key to the setup.

I had mine mounted on a GorillaPod and Glif. From behind the camera it looked like this:

A photo of the camera setup in my office, showing an iPhone mounted on a tripod behind and slightly above an open MacBook Pro.

So we wound up with three audio recordings (one of each of us) and five video recordings (one for me, two each for Federighi and Joz). We also had an “if all else fails” recording of the Webex call. I’m lucky to have nice natural light in my office (we shot at 10am PT / 1pm ET), and we set up a few additional low-cost LED lights, that, to be honest, I don’t think accomplished much.1 After that, it was just a matter of editing.

Which, of course, is a huge matter. So, a few weeks before the show, I called upon my friends at Sandwich, and they were keen to help. They know me, they know The Talk Show, and they know how to make good videos. They nailed it. They were so easy to work with and the end result is exactly how I imagined the show turning out. Really, the biggest problem was just getting them my footage. I get somewhere between 250-300Mbps downstream, but my upstream connection maxes out around 10 Mbps. With 17 GB of footage, that wound up taking around 7-8 hours. (Because they used four cameras, Apple’s footage was close to 100 GB in total — they, however, apparently have faster upstream internet service than I do.)

So to recap:

  • Webex call: used so we could see and hear each other while recording, but none of the video or audio from the call was used to produce the actual show.
  • Audio: recorded on its own using good microphones.
  • Video: 4K footage shot using the 1× lenses on iPhone 11 Pros.

None of this is magic or particularly expensive. Calling in Sandwich for post-production and editing was, let’s face it, a cheat code, but the raw video footage from the iPhones was really good. Recent iPhones are amazingly good video cameras.

Basically, the secret to shooting a remote interview that doesn’t look like a recorded internet call is simply not to use the internet call video. Instead, shoot each participant like you would if there were no internet call involved, recording video and audio locally for everyone, using decent cameras and microphones. In audio podcasting we call this technique “double-ending” — recording the audio locally for each participant. We used the same principle for my show, just with both video and audio. 


  1. I checked the forecast days in advance, and expected and got good weather. A severely overcast day here in Philadelphia would have necessitated a Plan B for lighting on my side. ↩︎


Yes Plz Coffee 

My thanks to Yes Plz for sponsoring this past week at DF. Yes Plz sends outstanding coffee beans right to your door, and it is absolutely delicious. I’d recommend it wholeheartedly even if they weren’t sponsoring the site.

World-class coffee delivered right to your door, on a schedule you control. Every week, every other week, once a month — it’s up to you, and you can tweak your schedule whenever you want. That’s Yes Plz. Just what the doctor ordered in these stay-at-home times. Try it now — no hassle, no commitment, and you can pause or cancel anytime. They even have a special deal for DF readers: $5 off your first bag using promo code FIREBALL5 at checkout.

Garry Kasparov on the Farce of Russian Democracy 

Garry Kasparov, in an op-ed for CNN:

It’s fair to ask, why bother with the pretense of democracy? Dictatorships are obsessed with the superficial trappings of legitimacy and democracy, both as distraction and to sully the meaning of these terms. And after decades of liquidating the opposition and crushing all dissent, a despot might even enjoy thinking that he’s as popular as the worthless polls, elections and state media say he is.

These sham votes aren’t only to provide Putin with cover in Russia, where civil society barely exists, but to give foreign leaders the pretext of treating Putin like an equal instead of confronting him like the autocrat he is. It also allows foreign media to continue calling him “president,” putting him on par with the leaders of free countries. As with every tyrant before him, Putin thrives partly due to the cowardice of those who could deter him but choose not to.

These aren’t just semantics. It would be awkward, even outrageous, to make deals with dictator Putin, to trust him, or to speak fondly of him the way President Donald Trump does. The title feeds the hypocrisy, and so the myth of Putin the elected, Putin the popular, must be perpetuated.

Part of the de-Trumping of America should be to stop treating Putin as an elected official.

Dithering’s July Album Art 

Part of the schtick with Dithering — the new thrice-weekly podcast from me and Ben Thompson — is that we’re putting out new album art each month, with the help of designer extraordinaire Brad Ellis. The mask on the batter at the plate in this month’s art is not Photoshopped — that’s really how they played baseball during the 1918 Spanish Flu epidemic. Everything old is new again.

July 2020 cover art for Dithering, depicting a baseball player in 1918 wearing a face mask while at the plate.

Anyway, the show is a lot of fun. 15 minutes per episode — not a minute less, not a minute more. $5 per month — cheap! If you’re not subscribed you’re missing out.

On iOS Apps Peeking at Your Clipboard Contents 

Catalin Cimpanu reporting for ZDNet’s Zero Day:

In a video shared on Twitter, the Urspace developer showed how LinkedIn’s app was reading the clipboard content after every user key press, even accessing the shared clipboard feature that allows iOS apps to read content from a user’s macOS clipboard.

Erran Berger, VP of engineering at LinkedIn:

Appreciate you raising this. We’ve traced this to a code path that only does an equality check between the clipboard contents and the currently typed content in a text box. We don’t store or transmit the clipboard contents.

I know a lot of people are so cynical — justifiably — from never-ending news of privacy disasters that they just assume the worst about all these apps being revealed for looking at the clipboard contents. But I think almost all of this is just sloppy programming, not data collection. Even if you really did want to make an app that steals people’s clipboard contents, there’s absolutely no reason you’d check the clipboard contents this frequently. It’s just sloppy programming. But once revealed, a sloppy implementation like LinkedIn’s looks sketchy as hell.

It’s also the case that there are plenty of good reasons why an app might look at the clipboard without your having performed a manual Paste action. Think about image editors: for as long as I can remember, if you have an image on the clipboard, you can use File → New in MacOS’s built-in Preview app to make a new image with the contents of the clipboard. This does more than just save you the step of manually pasting — the new image is sized exactly right for the clipboard contents. It saves you a bunch of steps, not just one ⌘V. Same thing for podcast clients and RSS readers — if it looks like you have a feed URL on the clipboard, they can save you a few steps when subscribing.

It’s like managing camera and microphone access. Most apps want to access these things for good, honest reasons, but because some don’t, we need OS features to defend against the bad actors. And it winds up adding a bit of unfortunately necessary friction.

On Ming-Chi Kuo’s Report of a 24-Inch ARM iMac 

Old pre-WWDC news I’m catching up on. From a note by Kuo on what he expects to be the first Macs to ship with Apple silicon chips:

(1) ARM 13.3-inch MacBook Pro:

The new model’s form factor design will be similar to that of the existing Intel 13.3-inch MacBook Pro . Apple will discontinue the Intel 13.3-inch MacBook Pro production after launching the ARM 13.3-inch MacBook Pro .

(2) ARM iMac:

ARM iMac will be equipped with the all-new form factor design and a 24- inch display. Apple will launch the refresh of existing Intel iMac in 3Q20 before launching the ARM iMac .

Something’s got to go first, so it might as well be the 13-inch (14-inch?) MacBook Pro. But it’d be a little weird for the smaller, cheaper MacBook Pro to move to Apple silicon before the 16-inch MacBook Pro, because Apple’s laptop chips are going to blow Intel’s away in performance. We can safely bet the house on this based solely on the performance developers are seeing from the A12Z-based dev kit hardware. If the smaller MacBook Pro moves to Apple silicon before the 16-inch model does, we’ll have a gap where the highest-performing model, by far, is the cheaper smaller one.

As for a 24-inch iMac, that size only makes sense if it’s a replacement for the 21-inch iMac, in which case there should be a new 30-inch iMac to take the place of the current 27-inch models. Going from 27 to 24 inches would be a huge downgrade in display size. It makes no sense at all that this would be the only iMac Apple would make, and makes almost no sense that it would be the first iMac they’d release with Apple silicon.

Apple Card Now Has a Website and It Is Excellent 

It’s quintessentially Apple-y that Apple Card didn’t have a website until now — but this is a very good website.

Update: I mean seriously this is an outstanding website. The more I think about it and click around, the more amazed I am. There’s no bullshit. Anything you want to do is easy and obvious to do: Payments, Statements, Settings, Support. That’s it and that’s all there should be. It’s so minimal that one might be tempted to think not much work went into it, but making something this simple and clear takes a ton of work.

Retrobatch 1.4 and JavaScript Expressions 

Gus Mueller, writing back in March about the then-new Retrobatch 1.4:

There’s a couple of interesting new features in this update I’d like to call out. First up is JavaScript expressions in Retrobatch Pro. Various nodes in Retrobatch which allow you to set the size or length of a value (such as the Crop, Border, Gradient, Adjust Margin nodes) now have an option of running a little snippet of JavaScript code to figure out the value. This is a super powerful feature, which you can read about in our JavaScript Expressions documentation.

First, Retrobatch is super cool. It’s a batch image processor for the Mac — think of it as something like Automator or Shortcuts but just for image processing, with almost all the power of Acorn. It’s a really useful way to effectively write your own custom image processing workflows, which run really fast — but rather than using a scripting language, you do it graphically using nodes. It’s powerful but the experience of creating and tweaking your own workflows is largely self-explanatory.

But sometimes what you really want to do when you’re automating a task is just write a little bit of actual code — the process you want to define is best expressed (or can only be expressed) in code. Being able to just write a JavaScript expression is just what the doctor ordered. I feel like iOS Shortcuts could learn something from this.

Also new, and personally quite useful to me:

And finally for my short list, you can now make a droplet which doesn’t take any files. Why is this useful? Well, imagine you have a workflow that reads an image from the clipboard, resizes it to a specific width, and then writes it back to the clipboard. Now you can make a little droplet to do just this. Just a double click from the Finder (or a single click from the Dock) and your workflow is run.

Facebook Admits Ben Shapiro’s The Daily Wire Has Engaged in Pay-for-Engagement Scam 

Judd Legum, reporting for Popular Information:

Facebook has concluded there is an undisclosed financial relationship between The Daily Wire, the website founded by right-wing pundit Ben Shapiro, and Mad World News, a notorious outlet that exploits fear and bigotry for profit. This relationship, Facebook acknowledges, violates its rules.

Last week, Popular Information exposed how The Daily Wire has gained unprecedented distribution on Facebook through its relationship with Mad World News. Five large Facebook pages controlled by Mad World News expanded The Daily Wire’s audience by millions through the coordinated posting of dozens of links from The Daily Wire each day. […]

“After further investigation, we’ve found that these Pages violate our policies against undisclosed paid relationships between publishers. Our enforcement typically focuses on the Page distributing the cross-promoted content, which is why we are temporarily demoting Mad World News. We are also warning Daily Wire and will demote them if we see this behavior continue,” a Facebook spokesperson said.

Put aside the politics and it’s clear that Facebook “engagement” is a game riddled with grifters. Kind of hard to put aside the politics though:

The disparate treatment between Mad World News and The Daily Wire raises questions. Why are the sites being treated differently when they conspired together to violate the same Facebook rule? What was the influence of Shapiro’s personal relationship with Facebook CEO Mark Zuckerberg?

Netflix Hires Bozoma Saint John as Chief Marketing Officer 

Todd Spangler, reporting for Variety:

Netflix has tapped marketing veteran Bozoma Saint John, a former senior exec at Apple, Uber and most recently Endeavor, as its new CMO, the company announced.

Saint John is Netflix’s third chief marketing officer in less than a year. She replaces Jackie Lee-Joe, the one-time CMO of BBC Studios, who had only been at Netflix for 10 months. According to Netflix, Lee-Joe is exiting the streamer for personal reasons; she has been living in Australia with her family since March since the start of the coronavirus pandemic. Lee-Joe had been named to succeed former Netflix CMO Kelly Bennett, who announced his retirement from the company last year.

Saint John will start at Netflix this August, reporting to chief content officer Ted Sarandos.

Unofficial Pin Set for WWDC 2020 

I’m not a pin person — I just give away my WWDC pins each year to the first person I run into who wants them — but this is a neat Kickstarter campaign for those of you who dig them.

YouTube TV Raises Price to $65 Per Month 

Sarah Perez, reporting for TechCrunch:

YouTube TV is getting another price hike, making its live TV streaming service less competitive with the cable TV services it aims to replace. The company announced today its service would now cost $64.99 per month, starting today, June 30, for new members. The change will also be reflected on the next billing cycle for current members after June 30.

The bump in pricing is now one of several price increases YouTube TV has seen since its debut, starting with a modest $5 per month bump in 2018, followed by a much more substantial price hike last year to $50 per month.

$65/month is $780/year — still less than most cable TV packages (or at least less than my cable TV package here in Kabletown), but a lot of money. And the whole “Well of course we had to raise your monthly rate, we added a bunch of new channels you may or may not even want” angle has been the unofficial motto of the cable industry for 40 years. Cord-cutting is quickly devolving into something that’s merely different from traditional cable TV, not cheaper than cable TV.

The Talk Show: ‘It Shouldn’t Be Hard to Get a Smoothie’ 

Dan Frommer returns to the show for more analysis of WWDC 2020, including App Clips and the Mac’s transition to Apple silicon.

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Safari 14 Does Not Block Google Analytics 

Simo Ahava:

When Safari says it blocks or prevents a tracker, what it means is that the ITP algorithm has flagged some domain as having cross-site tracking capabilities, and Safari has, among other things, stripped it of its capabilities to carry cookies in cross-site requests, also known as third-party cookies.

This is what Safari means when it’s prevented a known tracker in google-analytics.com. That domain has been flagged as a cross-site tracking domain, and Safari assigns certain protective measures to any communications to and from that domain (you can read more about them here).

Apple’s current UI description for this feature sure makes it sound like Google Analytics is being blocked.

Always Clarifying Advice: Take Pride in Your Work 

Nilay Patel, on Reddit CEO Steve Huffman’s decision to boot racist jerk subreddits:

It’s so easy to get lost in the technical lawyer nonsense of 230 and free speech and on and on, but sometimes the answer is as simple as people looking at the thing they’ve made and deciding they would like to be more proud of it than they are.

That’s a clarifying way to look at these decisions. Simple question: is Jack Dorsey proud that Trump used Twitter to promote a video of an old white guy shouting “White power!” at Black Lives Matter protestors? Is anyone at Twitter proud of this? If you’re ashamed of it, why allow it?

2020 Apple Design Awards Include Zero Mac Apps, But at Least the Award Graphic Looks Awful 

Such a great year for the Mac at WWDC, but not one ADA winner. But yet the ADAs are currently the top feature story in the Mac App Store app. And just look at the virtual ADA award in that promo graphic — who made that? It just seems bizarre that the ADAs — awards for those who pay obsessive attention to the smallest of details — are being promoted using a graphic seemingly made by someone who doesn’t understand 3D perspective.

Perhaps the ADA graphic was made by the same team that did this slide from keynote and completely phoned in the work for the icons in MacOS Big Sur?

Woodrow Wilson Was a Racist Shitbag 

Colin Woodard, writing at TPM Cafe:

“Division and Reunion” was met with mixed reviews, but was a commercial success, as it embraced an account that let white Americans put the Civil War and civil rights behind them. And it inspired Wilson to write “A History of the American People,” a poorly written and shoddily researched five-volume, illustrated tome published in 1902. (“A disappointment after the pleasure of examining the pictures is past,” a leading journal wrote of it.) It furthered the white supremacist arguments in “Division and Reunion,” calling freed slaves “dupes” and the KKK a group formed “for the mere pleasure of association [and] private amusement” whose members accidentally discovered they could create “comic fear” in the Blacks they descended on. Immigrants were a problem because they were no longer “of the sturdy stocks of the North of Europe” but contained “multitudes of men of the lowest classes from the South of Italy and men of the meaner sort out of Hungary and Poland” and Chinese people, “with their yellow skin and strange, debasing habits of life,” who seemed “hardly fellow men at all, but evil spirits” and who provoked understandable mass killings by white mobs.

Josh Marshall:

Wilson was a thoroughgoing racist even by the standards of his own day. His attitude toward African-Americans and their political rights don’t just look bad from the perspective of the day. They were widely considered retrograde even in his own day.

It’s absolutely flabbergasting to compare these basic facts to what I learned about Woodrow Wilson in high school, which was more or less just the facts of World War I and that Wilson’s spearheading of the League of Nations was noble.

Marques Brownlee Interviews Craig Federighi 

Loved this interview. So good, including the long-pondered question of why iPad doesn’t have a built-in Calculator or Weather app.

Nieman Journalism Lab on The New York Times Pulling Out of Apple News 

Ken Doctor of Nieman Journalism Lab, interviewing NYT COO Meredith Levien:

In short, the Times audience machine is proving more able to move towards its goal — 10 million subscribers in 2025 — on its own.

“This has been a moment where something like 250 million — somewhere between 250 and 300 million people — used The New York Times at the height of the COVID crisis,” Levien said. “When something like 6 in 10 American adults used The New York Times in March. And that’s a bigger opportunity than we’ve had before to drive relationships with people.”

This whole piece is a really interesting and comprehensive look at this decision.

The New York Times Pulls Out of Apple News 

Kellen Browning and Jack Nicas, reporting for The New York Times:

The Times is one of the first media organizations to pull out of Apple News. The Times, which has made adding new subscribers a key business goal, said Apple had given it little in the way of direct relationships with readers and little control over the business. It said it hoped to instead drive readers directly to its own website and mobile app so that it could “fund quality journalism.”

The Times mobile app is pretty bad in a bunch of ways. I keep giving it a try and keep running back to reading the Times on the web. That’s neither here nor there, perhaps — I don’t think the Apple News app is all that good either.

“Core to a healthy model between The Times and the platforms is a direct path for sending those readers back into our environments, where we control the presentation of our report, the relationships with our readers and the nature of our business rules,” Meredith Kopit Levien, chief operating officer, wrote in a memo to employees. “Our relationship with Apple News does not fit within these parameters.”

An Apple spokesman said that The Times “only offered Apple News a few stories a day,” and that the company would continue to provide readers with trusted information from thousands of publishers.

The Times never really embraced Apple News. And it’s worth pointing out that this has nothing to do with Apple News+ — Apple’s subscription offering. The Times was never part of News+ and what they’re doing now is pulling out of the free part of Apple News. Times articles will no longer be in Apple News at all.

I think it’s fair to say that the Times’s approach to Apple News is a lot like Netflix’s approach to Apple TV — neither wants to be a small part of a larger bundled subscription offering or even a bundled user interface. And they might both be right — both are in rarefied positions to serve as bundled offerings in and of themselves.

Reddit Bans ‘The_Donald’ Subreddit 

Mike Isaac, reporting for The New York Times:

Reddit, one of the largest social networking and message board websites, on Monday banned its biggest community devoted to President Trump as part of an overhaul of its hate speech policies.

The community or “subreddit,” called “The_Donald,” is home to more than 790,000 users who post memes, viral videos and supportive messages about Mr. Trump. Reddit executives said the group, which has been highly influential in cultivating and stoking Mr. Trump’s online base, had consistently broken its rules by allowing people to target and harass others with hate speech.

“Reddit is a place for community and belonging, not for attacking people,” Steve Huffman, the company’s chief executive, said in a call with reporters. “‘The_Donald’ has been in violation of that.”

It’s a race to get out of Dodge as the whole world gets its footing back on the rightful notion that bigotry is shameful and must be shunned.

Atoms Everyday Face Mask 

My thanks to Atoms for sponsoring this week at DF. Atoms stands for quality, and the Atoms Everyday Mask is made with premium materials, combining innovation and comfort with the antimicrobial properties of copper, making it one of the most effective masks on the market. Available in a variety of colors, it’s breathable, washable, and reusable. Plus, Atoms donates a mask to a charity with each purchase.

Like a lot of you, I went from owning no face masks to owning a bunch. My favorite, by far, is my Atoms mask. Comfort, fit, materials — everything. I hadn’t realized this but apparently I have a big face — being able to order my Atoms mask in a size large makes a huge difference in fit. It really is my everyday mask.

You may recall Atoms from their previous appearances here at Daring Fireball to promote their ultra comfortable Atoms Everyday Sneaker. They’re available in quarter sizes — including the ability to order your left and right shoes in different sizes — to get a truly precise fit. They’re super lightweight, super comfortable, and very durable. I’ve got a pair that’s over a year old and they still look great. You can’t see them on camera, but I was wearing them last week when I recorded The Talk Show Remote From WWDC 2020 — comfortable shoes are a must.

Milton Glaser, Designer of ‘I ♥︎ NY’ Logo, Dies at 91 

“But I’m flabbergasted by what happened to this little, simple, nothing of an idea. It just demonstrates that every once in a while you do something that can have enormous consequences… it was a bunch of little scratches on a piece of paper!”